About the author
Katrin Muff works as a thought leader, consultant and facilitator in the transformative space of sustainability and responsibility.
She is a Director of the Institute for Business Sustainability in Lucerne, Switzerland as well as Professor of Practice at LUISS Business School in Rome, Italy.
Prior, she worked as a strategist for Alcoa in Europe, the U.S. and Russia and for P&G in the Netherlands. She was Dean of Business School Lausanne from 2008 to 2018. Katrin holds a PhD from Exeter University, an MBA from BSL and is a certified coach.